Tekion Automotive Retail Cloud
| Vendor | Tekion Corp. |
|---|---|
| Headquarters | Pleasanton, California |
| Ownership | Venture-backed private company; investors include Index Ventures, Advent International, General Motors, Hyundai, BMW i Ventures, and Exor |
| Deployment | Cloud-native SaaS |
| Target market | Franchise auto dealerships and dealer groups; OEMs via Automotive Enterprise Cloud |
| Industries | Automotive retail |
| Pricing | Not published; quoted per dealership and module |
| Website | tekion.com |
The short version
Tekion sells Automotive Retail Cloud (ARC), a cloud-native dealership management system. One platform carries sales desking, finance and insurance, service, parts, dealership accounting, payroll, and CRM. The vendor reports more than 3,000 dealerships on it, and the pitch is aimed squarely at CDK Global and Reynolds and Reynolds. For a dealership, the DMS occupies the seat that an ERP system occupies in other industries, which is the reason a DMS appears in this directory at all.
The company behind it
Jay Vijayan, previously CIO at Tesla, founded Tekion in 2016 together with co-founder and COO Guru Sankararaman. Headquarters are in Pleasanton, California. The funding history is unusual for dealership software: 200 million dollars of growth capital in 2024 at a valuation above 4 billion dollars, with Index Ventures, Advent International, Durable Capital, and Alkeon on the financial side and General Motors, Hyundai, BMW i Ventures, and Exor as strategic backers. Two further products sit beside the dealer-facing ARC. Automotive Enterprise Cloud serves manufacturers, with General Motors as the flagship deployment, and Automotive Partner Cloud acts as the integration layer, counting more than 250 connected partners.
Modules and capabilities
The DMS core is complete: vehicle inventory, deal structuring, finance and insurance, dealership accounting and payroll, parts management, and repair-order workflows in the service department. Around that core sit a native CRM, digital retail experiences that hand online shoppers over to in-store deals, service scheduling, embedded payments through Tekion Pay, and analytics. AI is where the company spends visibly. Service Scheduler AI, Service Advisor AI, and Technician AI automate scheduling, write-ups, and workshop tasks.
Who buys it
US franchise dealerships, from single rooftops to large dealer groups. OEM certifications span roughly 50 brands globally. Manufacturers are the second audience, using Automotive Enterprise Cloud for retail programs and data. Everything outside automotive retail falls outside the product; this is a vertical system with no general-purpose ambitions.
How it is sold
Cloud-native SaaS with a browser interface, and nothing else. There is no on-premises option. Pricing stays unpublished, and quotes are assembled per dealership from the licensed modules, the rooftop count, and contract terms, which matches the rest of the DMS market. Two line items deserve pointed questions before signing, namely payment processing and integration fees, because they decide whether the total actually beats the incumbent contract.
Where it wins, where it loses
Tekion is the most credible cloud-native challenger the CDK and Reynolds duopoly has faced, and the architecture, OEM backing, and integration ecosystem are substance rather than positioning. The right buyer is a dealer or group that wants a browser-based system, a fast update cadence, and open integrations, and that can absorb a full conversion to get there. The wrong buyer is a store whose daily operations depend on edge-case behavior accumulated over decades inside a legacy DMS, since a platform launched in 2016 has had less time to grow those corners. Anyone who cannot staff a conversion touching data migration, OEM certifications, and retraining in every department should also wait. Validate concrete workflows against reference customers of comparable size. Architecture labels settle nothing.
What the Tekion Automotive Retail Cloud website looks like
Current view of the vendor homepage, captured by our editorial team.

Comparable products
- Aptean Equipment ERP (Aptean Equipment DMS)
- ASPEN by Charter Software: Equipment Dealership Management System
- CDK Dealer Management System: Dealership ERP for US Auto Retail
- Karmak Fusion
- NetView ECO (HBS Systems)
- Reynolds Retail Management System (ERA-IGNITE)