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vintrace: Cloud Winery Production Software

vintrace at a glance
VendorEncompass Technologies
HeadquartersFort Collins, Colorado, USA (Encompass); product originated in Victoria, Australia
OwnershipAcquired by Encompass Technologies in June 2022; founded independently in 2007
DeploymentCloud (SaaS) with browser and mobile access; no on-premises option
Target marketWineries from small producers to large multi-facility operations, with a strong US West Coast base
IndustriesWine production, vineyards, contract winemaking
PricingNot published; demo and individual quotes
Websitevintrace.com/ (redirects to encompasstech.com)

What vintrace is

Software for the cellar, not for the ledger. vintrace tracks the path from grape receipt to bottled inventory: cellar work orders, lab analysis, bulk and packaged wine, and US TTB compliance reporting, all delivered from the cloud. The product started in Australia and built a substantial installed base among US wineries. Since 2022 it has belonged to Encompass Technologies, a beverage-industry software company headquartered in Fort Collins, Colorado.

Company and product background

Founded in 2007 in Victoria, Australia, vintrace grew into one of the two most widely used specialist winery systems in the United States, with customers clustered in California, Oregon, and Washington. Encompass Technologies acquired the company in June 2022; the announcement at the time cited more than 670 wineries worldwide on the platform. Encompass sells cloud ERP, CRM, and e-commerce software to beverage producers and distributors, and positions vintrace as the winery production component of that portfolio. The integration has since reached the web presence: vintrace.com redirects into the Encompass site, where vintrace is presented as a product line rather than a standalone company.

Functional scope

Cellar operations are recorded as work orders, covering crushing, pressing, transfers, additions, and barrel work, with mobile access for crews on the floor. Lab management ties analysis results to lots. Inventory spans bulk wine, packaging materials, and finished cases. Compliance output covers TTB reporting for US wineries plus the equivalents for Australian and New Zealand operations, resting on lot-level traceability. A vineyard module tracks blocks and fruit intake. Financials are absent by design; accounting runs in integrated external systems.

Target market and industries

Customers range from small producers to large multi-facility operations, with the center of gravity among midsize and larger US West Coast wineries. Contract winemaking scenarios are supported. Outside the United States the historical base is Australia and New Zealand. The neighboring Encompass products for beverage distribution and retail matter mainly to wineries that also self-distribute; for everyone else they are context rather than capability.

How it is sold

Delivery is SaaS only, through browser and mobile. There is no on-premises option. Pricing is not currently published; the former public pricing page is gone, and Encompass routes prospects through a demo and an individual quote. Ask early which metrics drive the subscription, whether production volume, users, or modules, and get onboarding and historical data migration priced in writing.

Our take

The cellar and compliance core is the reason to buy vintrace, and for a midsize West Coast winery that needs harvest workflows, lab data, and TTB output to line up without manual reconciliation, it is a strong fit. It is a production system and not a full ERP, so a winery hoping to retire its accounting package will be disappointed; separate finance software stays, and direct-to-consumer commerce tools usually do too. The Encompass acquisition cuts both ways. It gave the product a larger corporate home and a connected beverage-software story, and it folded a once-independent brand into a portfolio whose commercial center is distribution. Ask direct questions about the vintrace roadmap, the support model, and how tightly future development is tied to those distribution-focused products. For US wineries the decision that actually matters is vintrace against InnoVint, tested on real harvest workflows, lab usage, and reporting needs, because both draw the same boundary around financials.

What the vintrace website looks like

Current view of the vendor homepage, captured by our editorial team.

Screenshot of the vintrace vendor homepage

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Frequently asked questions

Who owns vintrace today?

Encompass Technologies, a beverage software company based in Fort Collins, Colorado, acquired vintrace in June 2022. The product originated in Australia, where it was founded in 2007, and had grown a large US customer base before the acquisition. Encompass now runs vintrace as the winery production line within its broader beverage software portfolio.

Is vintrace a complete ERP system?

No. It concentrates on winery production: cellar work orders, lab data, bulk and packaged inventory, and compliance reporting. General ledger, payables, and receivables are not part of the product and run in integrated external accounting systems, so a winery that wants one system for production and finances has to plan a best-of-breed stack or look at broader ERP platforms with wine functionality.

How does vintrace support TTB compliance?

Production activities recorded through work orders feed US TTB reporting, so the compliance picture reflects what actually happened in the cellar rather than a parallel set of records kept for the auditor. Lot-level traceability runs from fruit intake through bottling. Wineries operating in Australia or New Zealand can produce the corresponding local compliance outputs from the same records.

What does vintrace track day to day in the cellar?

Cellar work is captured as work orders covering crushing, pressing, transfers, additions, and barrel work, with mobile access so crews can record operations on the floor. Lab management attaches analysis results to specific lots. Inventory spans bulk wine, packaging materials, and finished cases, and a vineyard module tracks blocks and fruit intake. All of it rests on lot-level traceability, which is what makes the compliance reporting possible in the first place.

Which wineries actually use vintrace?

Customers run from small producers to large multi-facility operations, with particular strength among midsize and larger wineries on the US West Coast, concentrated in California, Oregon, and Washington. Contract winemaking scenarios are supported as well. Outside the United States the historical base is in Australia and New Zealand.

Is vintrace still a standalone company?

It operates as a product line of Encompass Technologies rather than an independent company. The former vintrace.com website now redirects into the Encompass web presence, where the product is marketed alongside distribution and retail software for the beverage industry. Day to day, wineries still buy and use vintrace as a distinct winery production system.

What does vintrace cost?

Encompass does not currently publish vintrace pricing, and the earlier public pricing information is no longer available. Quotes follow a demo and depend on factors such as production volume, users, and modules. Budget separately for onboarding, historical data migration, and integration with the accounting system.